They are looking for information on how to make espresso

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Whether that website is a famous website, such as vnexpress news website, it is difficult to compete. Cost per lick (CPC) – Cost per click In almost any keyword research tool, you can also find CPC or cost per click. These are indicators that indicate the cost for advertisers to spend on that keyword. You wonder what this has to do with SEO, right? It provides two significant benefits. First, you'll know how much advertisers are willing to pay per ad click for that keyword.


It's helpful to know the value of a keyword so you can choose to DB to Data create content about it. Second, you also know if there are a lot of ads for a keyword. This means that if you want to rank for that word, you will always be below the ad, which will take away a certain amount of your organic traffic. As an example of CPC, the keyword “coffee maker” has a relatively high C because most searchers want to buy coffee makers, which can cost tens or hundreds of dollars. . But the story is the opposite for “how to make a good espresso.







This keyword will have a hard time getting a high CPC, because most searchers don't want to buy anything. So there will be fewer advertisers willing to pay for the keyword "how to make espresso coffee". Click rate Many people may search for something on Google, but that doesn't mean they all click on the search results and visit the top ranking pages. The higher the click-through rate, the better the keyword is. If customers click, they will see the article, and if they do, they will be able to take action to buy. So this index is very important.