Would be interested in you can conduct a survey e.g. on Facebook Talk to employees responsible for contact with buyers no one knows your customers better than the people who talk to them every day Check what topics are discussed on thematic industry forums Remember that the selection of green content topics should be consistent with the expectations of a specific target group. How to create effective evergreen content? What to do to ensure that evergreen content constantly generates traffic to the website?
Below is a list of tips: Update content Although evergreen content does not get old it should be refreshed from time to time e.g. by adding subheadings or changing graphics. Users Hit Post also pay attention to publication dates and are reluctant to read topics from several years ago. Also verify whether there is new information on a given topic that could be added to the material. Avoid giving dates and specific places Evergreens are not press releases. To be uptodate they must not contain schedules addresses or other data that is out of date. Make sure that the materials are accessible Great ways to increase the attractiveness of your content and attract users' attention are to create bullet points and highlight important information. Use keywords related to the topic being discussed Use the Google Ads keyword planner as well as other analytical tools such as Ahrefs or Semstorm. Thanks to this your content will be better positioned in search engines.
Use internal linking Add links e.g. to articles covering similar issues. Thanks to this you will extend the duration of the session on the website. Such activities also comply with Google's webmaster requirements. Read also: worst pieces of advice you'll hear about content marketing Where and how to promote articles that are always up to date? Although evergreen content has its advantages it does not mean that your only task is to create .
發表於 2024-3-13 16:31:22
