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The main functions of a business dashboard Having a commercial scorecard opens the doors to a reasonable self-criticism within a company. Their analyzes can call into question certain sales trends that were previously considered, by tradition and convention, to be valid. For example, it is frequent that, in many companies, the customers who buy the most.
The best-selling products in the catalog are overvalued. This policy is understandable in the short term, but abusing it may be reducing opportunities for the company and hindering its overall moible number data performance. Regarding the holistic analysis of the customer portfolio , not only the volume of purchases must be assessed, but also other essential factors: average payment term.

Number of customer visits, discount applied, number of customer service calls. customer and returns and incident ratio. In fact, a recurring effect, after analyzes based on comparing this data, usually lies in reducing the customer portfolio and optimizing billing and the catalog of services or products. These virtuous solutions oppose the comfort of certain companies, which do not take into account these modern data contrast systems.
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