E-commerce marketing strategy should take into

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Account both periods of above-average sales and those in which more effort is needed to attract customers. Don't know how to deal with difficult timesLearn techniques to increase low season sales for e-commerce. CONTENTS Seasonality does it occur in e-commerce and whenWhat does seasonality in e-commerce depend onHow to prepare a sales strategy in the low seasonHow to analyze data and adapt strategies to market needsWhat are the techniques to increase sales in the low seasonSummary The e-commerce industry is developing more dynamically every year. According to the Gemius E-commerce in Poland  report, out of approximately  million Internet users,


as many as  shop online. Despite the great interest in e-shopping, the e-commerce industry is not immune to periods of lower sales. Moreover, experts indicate that seasonality in e-commerce Middle East Mobile Number List is more noticeable for entrepreneurs, and the downtime itself may be much longer than in stationary stores. The key to mitigating their effects is seasonal marketing and appropriate Internet marketing activities . Are you looking for an agency that will prepare a marketing strategy for your e-commerceContact us and join the SEO, Content & SEM Champions League Seasonality does it occur in e-commerce and whenIt is worth starting to discuss sales strategies in the low season by explaining the concept of seasonality. It refers to periods of increased and decreased consumer purchasing activity throughout the year. However,





buyer trends change not only with the season, but also take into account the industry, product and even the region of operation of the company. In the case of seasonality in e-commerce, it is also worth mentioning three important concepts - big, small and dead season. The big season is when e-commerce has peak sales. The marketing calendar indicates the pre-Christmas period as this period, when consumers buy gifts, Christmas decorations, etc. In the small season.