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Tools, apps, and technologies that were indispensable just a few years ago have now become obsolete, and marketers in every sector and vertical are constantly looking for new ways to reach their audiences.Content AdvertisingUnfortunately, this break-neck pace also means that digital marketing has more than its fair share of irritating buzzwords and industry jargon. (Remember SoLoMo? Yeah.) Some of these terms are worse than annoying: they’re confusing, potentially misleading, and often used as little more than a cheap way to appear knowledgeable in pitch decks.Sometimes.
Though, you come across a buzzword that piques your Greece WhatsApp Number Data interest – like “content advertising.” I recently came across this term in a blog post, and since then, I’ve been looking into content advertising and whether or not we should pay attention.Here’s everything you need to know.What Is Content Advertising?Perhaps unsurprisingly, the precise definition of content advertising is difficult to pin down.

To complicate matters, a lot of people are (understandably) confusing content advertising with content marketing. And native advertising. And content strategy.My head hurts.Although the concept of content advertising is relatively new, the basic idea is simple of producing content with the intention of promoting that content through paid distribution channels. This can include PPC campaigns, paid social, sponsored placements,
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